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Tourism Initiatives

Visit Bath works closely on various projects within the sector, in order to support tourism throughout the region. These initiatives allow Visit Bath to participate in travel trade events, and to showcase the city, and its businesses, to a wider audience.

Great West Way

A 125-mile touring route, connecting London and Bristol to draw visitors West via ancient routes, picturesque countryside, quaint villages and elegant towns.

England Originals

A series of five routes, starting at London and running through fifteen of England's historic cities. Bath features on the Western Wonders tour, alongside Truro and Salisbury. 

Go Bath Bristol

An insider guide to culture, arts and heritage in the Bath and Bristol area. Discover curated itineraries, local voices and special deals for local residents.